Phoenix Saloon

Marker installed: 2015
Marker size: 27" x 42" with post

Built in 1871, the original Phoenix Saloon building was a two-story brick, rock, and stucco building built by John Sippel located on the corner of west San Antonio Street and Castell Avenue. A saloon operated on the first floor under various names before it finally became the Phoenix Saloon in 1895. The building not only housed a popular saloon but also a back room café where proprietor William Gebhardt served a stew spiced with tampico dust, his own special concoction of herbs and dried chili peppers. His tampico dust is often regarded as the first chili powder. In 1896 Gebhardt moved to San Antonio to manufacture his eagle brand chili powder.

Another attraction of the saloon was the beer garden facing San Antonio Ctreet between the saloon and the old Comal County Courthouse. Unusual for the times, ladies were welcome here. John Sippel built a small pool with a fountain that contained fish and alligators. Some legends about the saloon claim it held badger fights and featured a parrot inside the front door that was taught to say, “Have you paid your bill?” in German. The lively nature of the phoenix saloon was temporarily closed down when prohibition was instituted in 1918, even though Comal County voted 100% against prohibition. In 1922 Albert Ludwig owned the building and expanded it by adding the third floor for the local masonic lodge. In 1927 Jacob Schmidt bought the building and changed the name displayed near the top of the front façade from Ludwig to Schmidt. The Schmidts operated a clothing store in the building from 1935-1995. In 2010 the first floor was once again operating as the phoenix saloon

As one of the most visible programs of the Texas Historical Commission (THC), historical markers commemorate diverse topics in Texas history, including: the history and architecture of houses, commercial and public buildings, religious congregations, and military sites; events that changed the course of local and state history; and individuals who have made lasting contributions to the state, community organizations, and businesses.

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The discovery of oil in 1901 near Beaumont, Texas, sparked an oil boom that transformed the state's economy and led to the rise of the modern petroleum industry.
Comal County, located in the heart of Texas, has a rich and diverse history that dates back thousands of years. The area was originally inhabited by Native American tribes, including the Comanche and Lipan Apache, who relied on the land's abundant natural resources for survival. Spanish explorers arrived in the region in the 1700s, establishing missions and settlements.

In the early 19th century, German immigrants began to arrive, attracted by the fertile land and opportunities for a better life. These settlers established small farming communities and brought with them their language, traditions, and expertise in agriculture and craftsmanship. The town of New Braunfels was founded in 1845 by Prince Carl of Solms-Braunfels, becoming the first German colony in Texas.

The mid-19th century saw significant growth and development in Comal County, with the construction of schools, churches, and businesses. The area became known for its thriving agricultural industry, with farmers cultivating crops such as cotton and corn. The arrival of the railroad in the late 19th century further spurred economic growth and provided easier access to markets.

Throughout the 20th century, Comal County continued to evolve and adapt to changing times. The county's strong German heritage remained at the forefront, celebrated through events like Wurstfest, a German sausage festival. The tourism industry also grew, with visitors flocking to the county's natural attractions, such as the iconic Guadalupe River and historic Gruene Hall, Texas' oldest continually operating dance hall.

Today, Comal County is a vibrant and thriving community, blending its rich history with modern amenities and a strong sense of pride in its cultural heritage. With its beautiful landscapes, strong economy, and warm Southern hospitality, Comal County continues to be a desirable place to live and visit.

This timeline provides a concise overview of the key events in the history of Comal County, Texas.

  • 1846 - Comal County established as one of the original 23 counties in the state of Texas
  • 1847 - Settlement begins in the area with the founding of New Braunfels
  • 1850 - Comal County's population reaches 2,013
  • 1861-1865 - County residents actively involved in the American Civil War
  • 1870 - Completion of the first railroad through Comal County
  • 1885 - Jacob's Well, a natural artesian spring, becomes a popular tourist attraction
  • 1920s - Economic growth in Comal County, driven by agriculture and manufacturing industries
  • 1941-1945 - County residents contribute to the war effort during World War II
  • 1968 - Canyon Lake, a reservoir on the Guadalupe River, is completed
  • 1990s - Rapid population growth and urban development in Comal County
  • 2007 - Construction begins on the controversial Trans-Texas Corridor project