Emigrant Trail

Historical marker location:

Blairsden-Graeagle, California

( Marker is on Johnsville - McCrea Road, on the right when traveling south.)

Marker installed: 1932

The Hollywood sign, which originally read "Hollywoodland," was built in 1923 as an advertisement for a real estate development. The sign was intended to be temporary, but it became a beloved symbol of the film industry and was eventually made permanent.