Historical Marker

Topanga Formation

Historical marker location:
28 Gallo St, Rancho Mission Viejo, California
( Marker is on Ribera just west of Ascenso Avenue, on the right when traveling east.)

The Hollywood sign, which originally read "Hollywoodland," was built in 1923 as an advertisement for a real estate development. The sign was intended to be temporary, but it became a beloved symbol of the film industry and was eventually made permanent.