McAbee Beach

Historical marker location:

642 Cannery Row, Monterey, California

( Marker is on Cannery Row, on the right when traveling north.)

Historic Cannery Row.

The Hollywood sign, which originally read "Hollywoodland," was built in 1923 as an advertisement for a real estate development. The sign was intended to be temporary, but it became a beloved symbol of the film industry and was eventually made permanent.