Historical Marker
Glikbarg Building
Historical marker location:
6 West Gabilan Street, Salinas, California
( Marker is on West Gabilan Street, on the right when traveling west.)
Marker installed: 2019
The Hollywood sign, which originally read "Hollywoodland," was built in 1923 as an advertisement for a real estate development. The sign was intended to be temporary, but it became a beloved symbol of the film industry and was eventually made permanent.