Historical Marker
Pasadena Post Office
Historical marker location:
281 E Colorado Blvd, Pasadena, California
( Memorial is at the intersection of Colorado Boulevard and Garfield Avenue, on the left when traveling east on Colorado Boulevard.)
Oliver Goodall Post Office.
The Hollywood sign, which originally read "Hollywoodland," was built in 1923 as an advertisement for a real estate development. The sign was intended to be temporary, but it became a beloved symbol of the film industry and was eventually made permanent.