Historical Marker

Park Theatre

Historical marker location:
3798 San Pablo Dam Road, El Sobrante, California
( Marker is on San Pablo Dam Road near Hillcrest Road, on the right when traveling east.)

The Hollywood sign, which originally read "Hollywoodland," was built in 1923 as an advertisement for a real estate development. The sign was intended to be temporary, but it became a beloved symbol of the film industry and was eventually made permanent.